Murdock Values
ABOUT OUR DEALERSHIP
What Are the Murdock Values?
Murdock Chevrolet of Woods Cross is part of the Murdock Auto Team, guided by a shared vision, mission, brand promise, and six core values: Create Extraordinary Moments, Do the Right Thing, Own the Solution, Find a Way, Seek Growth Above Comfort, and Focus Outward First. These principles shape how we serve our customers, support our team members, and contribute to the communities around us.
Our Vision, Mission & Brand Promise
The foundation of who we are and what we strive to achieve.
The Murdock Vision
To become the pinnacle of team member and guest experience by exemplifying genuine hospitality in every interaction.
The Murdock Mission
To elevate the life of every person we serve.
Murdock’s Brand Promise
When you walk through our doors, you feel like family!
WHAT GUIDES US
Our Core Values
Six principles that define who we are and how we serve.
Create Extraordinary Moments
Approach every interaction with hospitality and genuine care to build strong and lasting relationships.
Do the Right Thing
Make every decision with integrity, cultivating and prioritizing trust and respect.
Own the Solution
Proactively pursue excellence by taking personal ownership for your actions and results.
Find a Way
Overcome challenges without excuses, executing to completion.
Seek Growth Above Comfort
Reject complacency and push the boundaries of possibility for personal and team growth.
Focus Outward First
Serving with sincere concern, demonstrating charity through action, and a willingness to sacrifice for the benefit of others.
OUR CUSTOMER-FIRST PHILOSOPHY
What Our Values Mean for Customers
At Murdock Chevrolet of Woods Cross, we believe buying or servicing a vehicle should feel personal, welcoming, and built on trust.
For years, Murdock has embraced a simple promise: “When you walk through our doors, you feel like family.” Another longtime Murdock slogan, “UR the heart of our business,” reflects that same customer-first philosophy.
These aren’t just slogans. They represent what we strive for in every interaction: listening to our customers, treating people with respect, taking ownership of challenges, and always trying to do the right thing. Our goal is to build lasting relationships, not simply sell vehicles.
GIVING BACK
Our Values in Action
Our commitment to serving others extends beyond the showroom. Through charitable giving, community partnerships, and employee volunteerism, Murdock strives to make a positive difference in the communities we serve.
COMMUNITY GIVING
The Murdock Family Foundation
The Murdock Family Foundation has contributed more than $500,000 to charitable causes and provides grants to 11 nonprofit organizations, including Special Olympics Utah and Davis Education Foundation.
Murdock Auto Team employees also volunteer their time with some of these organizations. The foundation focuses on developing future leaders through education, physical fitness, financial literacy, and servant leadership.
LOCAL COMMUNITY SERVICE
Supporting the Utah Food Bank
Murdock Chevrolet of Woods Cross organized a food drive benefiting the Utah Food Bank, supporting efforts to address food insecurity in our community.
The food drive is an example of our team putting the Murdock core value Focus Outward First into action. It’s one way we strive to serve people beyond the day-to-day business of selling and servicing vehicles.
More Than Just Words
Whether we’re welcoming a guest, helping someone find the right vehicle, supporting our team members, or giving back to our community, the Murdock Values represent the standard we strive to live by every day. We’re proud to be part of the Murdock Auto Team.